“Would you die for yours?” An exploration of Kendrick Lamar’s Music Video, “Loyalty”

Love is strange. It can turn you into someone you’ve never know. “Love is like a drug” may serve as a tired cliche, but can often be true. Kendrick Lamar’s music video for Loyalty, directed by Dave Meyers, plays on the oddly insane relationship between two partners in crime. It takes crazy, cunning and Loyalty. It’s no ordinary trust, though. It’s an unbreakable bond that … Continue reading “Would you die for yours?” An exploration of Kendrick Lamar’s Music Video, “Loyalty”

“I am not a fucking role model” – The Most Important Essay You’ll Ever Read About Tyler, The Creator

I went back and listened to Tyler, the Creator’s studio albums in succession, beginning with Goblin and ending with Flower Boy. I’ve collected my thoughts, feelings and opinions here because there’s no one narrative or critique that Mr. Okuna’s music produces. The emcee who once confused me with his bars now inspires me to do and say whatever the fuck I want because tomorrow will … Continue reading “I am not a fucking role model” – The Most Important Essay You’ll Ever Read About Tyler, The Creator

This Week in Hip-Hop: Missy Elliott’s The Cookbook

Any time I see a comment, post or editorial written about the Queen of female emcees, I find myself shaking my head at the masses. I don’t think that my opinion holds any more weight than the next, but I give credit when credit is due. Nicki Minaj and Lil’ Kim seem to be all I ever read about. But what about Eve, Trina, Lil’ … Continue reading This Week in Hip-Hop: Missy Elliott’s The Cookbook

Chicago’s Keeko Calls Out “Mumble  Rappers” In His Newest Verse

https://soundcloud.com/keekofnumbers/keeko-hlp-prod-by-gold-haze Keeko shows versatility and tenacity on producer Gold Haze’s cypher. hlp is a part of Gold Haze’s latest project, Dear Summer. The Chicago emcee goes from 0-100 in the first 10 seconds of the track and finishes with a soft ballad. Keeko gives more than bars — he also showcases his vocals, which shows his willingness to step outside of the traditional rapper mold. The … Continue reading Chicago’s Keeko Calls Out “Mumble  Rappers” In His Newest Verse

Nick Marti Drops An Impressive Freestyle To Prep Us For His Upcoming LP

When I hear a song for the first time, there are 3 things I check for: flow, delivery and production. It’s difficult to find one that delivers on all three. Well, it happened with Nick Marti’s newest offering, To The Light Freestyle. The Dallas native used intricate bars, a Danny Brown like delivery, and choice production from Baker Yung. Nick has a flow that could … Continue reading Nick Marti Drops An Impressive Freestyle To Prep Us For His Upcoming LP